For most people, an entrepreneur’s success is defined by the firm’s bottom line or market capitalization. However, for Tan Sri Dr Jeffrey Cheah, AO, Founder and Chairman of Sunway Group, one of Malaysia’s top conglomerates, success is defined by his commitment to the two key issues he cares deeply about: sustainability and philanthropy.
Sunway Group is a corporate behemoth in Malaysia with three companies listed on Bursa Malaysia. Across the Causeway, it might be best known for its water theme park Sunway Lagoon, a favourite destination of many Singaporeans in their childhood.
Companies both big and small have begun to realise that partaking in green or eco-friendly activities is an important aspect of growing a business and a key factor that would help in establishing better ties with stakeholders and, in particular, the surrounding communities.
Sixteen years ago, the world adopted the Millennium Development Goals or MDGs to deliver by 2015 a more inclusive and accessible world. The MDGs were further distilled into the 17 Sustainable Development Goals (SDGs) to be achieved by 2030.
Mention the name Tan Sri Dr. Jeffrey Cheah, AO and one would invariably know him as the Founder and Chairman of Malaysia’s Sunway Group. After all, the soft-spoken businessman is recognized for developing some of the most iconic townships and establishments in Malaysia.