Sunway Group Invests Rm875 Million to Boost Hospitality Unit

Sarena Cheah (right) and Albert Cheong (left) at the media briefing, sharing the hospitality’s divison 3-year plan.

  • RM530 million for new investment assets, RM345 million for refurbishment and expansion of existing assets in a three-year plan
  • 3,500 rooms under hospitality division in 2018

Sunway Hotels & Resorts, the hospitality division of property-construction conglomerate Sunway Group, today, announced an investment of RM875 million to facilitate a three-year redevelopment and expansion plan to its collection of hotels across Malaysia, Cambodia and Vietnam; commencing 2016, with completion targeted for the second quarter of 2018.

The RM875 million investment includes the addition of two new investment assets to the hospitality division’s growing portfolio – the 401-room, 4-star Sunway Pyramid Hotel West within an integrated development in Sunway Resort City with a gross development cost of RM 380 million which was opened on 19 February 2016; and the new 4-star 351-room, RM 150 million Sunway Velocity Hotel in Kuala Lumpur East, slated for opening in the third quarter of 2017.

In addition, six of the hospitality division’s existing assets will undergo enhancement works. This includes an RM 125 million major refurbishment of the 4-star 549-room Sunway Pyramid Hotel East. Other properties to undergo refurbishment and expansion works in the next two years include the 5-star 439-room Sunway Resort Hotel & Spa; the 145,000 sq. ft. Sunway Pyramid Convention Centre; the 5-star, 25-villas at The Banjaran Hotsprings Retreat; the 4-star 138-room Sunway Hotel Phnom Penh in Cambodia; and the 4-star 145-room Sunway Hotel Hanoi in Vietnam.

Sarena Cheah, Managing Director, Property Division – Malaysia and Singapore said, “This substantial reinvestment is the largest expansion plan for the Sunway Group’s hospitality division in recent years. We are looking to support the region’s increasingly robust business exchange, corporate travel and leisure tourist markets.”

“The hospitality division will have about 3,500 rooms in Southeast Asia with approximately 3,200 rooms are located in Malaysia by 2018 – where 80% of these are within our integrated townships and mixed developments in Malaysia which will support the nation’s tourism industry by ensuring exceptional experiences for visitors while at the same time ensuring the sustainable growth of these townships for our stakeholders.”

Upon the completion of all expansion plans in 2018, the Sunway Group will own and operate a total of 11 hotels, nine of which are in Malaysia. Sunway Pyramid Hotel West (401 rooms); Sunway Resort Hotel & Spa (499 rooms); and Sunway Pyramid Hotel East (564 rooms) are in its integrated flagship township of Sunway Resort City (total 1,464 rooms). Sunway Resort City welcomes more than 42 million visitations yearly.

Sunway Velocity Hotel is part of the integrated development of Sunway Velocity, Kuala Lumpur East (351 rooms), and Sunway Putra Hotel (650 rooms) is part of the integrated development of Sunway Putra, Kuala Lumpur.

In Penang, the Group owns and manages Sunway Hotel Seberang Jaya (202 rooms); and Sunway Hotel Georgetown (250 rooms). Sunway Lost World Hotel (174 rooms) and The Banjaran Hotsprings Retreat (45 rooms) are located in Sunway City Ipoh, Perak.

The demolition, making way for the new Sunway Pyramid Hotel East.

Albert Cheong, CEO and Group General Manager of Sunway Hotels & Resorts said, “Reinvention and innovation of our businesses has been core principal of the Group, and we are pleased to continue developing the type of engaging products and services that our guests and business partners have come to anticipate and expect. The hospitality division has drawn on substantive data and consumer insights for the preparation of the refurbishment and upgrading programmes.”

Sunway Pyramid Hotel East in Sunway Resort City, will be temporarily closed starting today, and will be re-opened in the first quarter of 2017 following a 10-month refurbishment work which will elevate the hotel from a superior to a deluxe category 4-star international-class hotel. The hotel’s room inventory will also increase to 564 rooms from the current 549, incorporating 22 new family rooms and suites (570 sq. ft. – 646 sq. ft.), purpose-built to accommodate a growing increase in family and leisure travellers to the destination.

The new family rooms will be amongst the hotel’s largest, offering comfortable spaces, useful amenities, added extras like two bathrooms and options of bedding types which can accommodate up to six persons. Designed by Sunway Design Sdn. Bhd., the renovation will include a complete transformation of the hotel’s driveway, main lobby, food and beverage kiosk / lounge area, guest floor lift landings, guest floor corridors, guestrooms, bathrooms and back of house spaces.

“Hotels are central to complementing our township and integrated developments across Malaysia to unlock greater value for our stakeholders especially discerning customers and tourists who are looking for more holistic offerings in any destination,” Sarena Cheah added.